Paste your course sales page, evergreen funnel, or cohort launch page. We score it against course-creator patterns and return three concrete fixes referencing your hero promise, your curriculum block, your enroll CTA.
Results in 60 seconds.
Course sales pages are doing one of the hardest jobs in marketing: convince a stranger to spend $200 to $2000 on a self-paced commitment they may or may not finish. Generic CRO advice doesn't account for the fundamental anxiety here — "will this actually move me, and will I actually do the work?" Most course sales pages spend their above-fold real estate on a vague transformation promise and bury the proof of structure. The buyer scrolls, doesn't see a clear curriculum, doesn't see graduates with their situation, and bounces. The fix isn't more testimonials — it's a different page architecture.
Landing Doctor reads your course page through a course-buyer's lens. We grade whether the H1 names a transformation a person can verbalize to their partner, whether the curriculum is structured as outcomes per module (not topics), whether your social proof shows graduates' before/after states (not five-star ratings), whether your enroll CTA addresses the "will I actually do this" anxiety with a refund or a check-in promise. The fixes reference your actual page elements — your hero, your modules block, your guarantee block.
"Master your craft" or "Level up your skills" sounds like every other course. Course buyers convert on specificity: who is this for, what will I be able to do in week three, and what does "done" look like. We flag whether your H1 commits to a measurable change.
"Module 4: Email Marketing" doesn't sell. "Module 4: write three campaigns that re-engage cold subscribers, before the cohort ends" does. We grade whether your modules read as outcomes or as a syllabus, and flag the specific module copy weakening your page.
Course buyers fear two things: this won't work for me, and I won't finish. Five-star quotes don't address either. Graduate stories with before-state, what they did, and after-state do. We flag whether your social proof shows the journey or just the applause.
If your buyer's biggest fear is "I'll buy and never finish", a CTA that says "Enroll now" doesn't help. Adding a structure note ("weekly check-ins", "30-day refund if you complete the first module", "replays for life") often lifts conversion more than urgency mechanics. We grade your CTA framing.
Free preview returns three priority fixes referencing your actual page. The $49 audit unlocks the full 12-dimension breakdown — H1 specificity, curriculum framing, social proof structure, enroll CTA framing, urgency mechanics, mobile flow, segment match, refund signaling — plus a hero rewrite (current vs. proposed copy with rationale), three enroll-CTA variants ranked by expected impact, and the top five fixes with literal copy-paste replacements. PDF included. Built for course creators on Kajabi, Teachable, Thinkific, Podia, custom WordPress and Webflow sites. Landing Doctor calibrates against cohort and evergreen patterns separately.
Real founders, real fixes
“The advice was straightforward and easy to implement without redesigning everything. Big fan of the prioritized fix list — knew exactly where to start.”
“The homepage became much easier to read after applying the suggestions. Cleaner hero, fewer competing CTAs, sharper value prop.”
Free preview now — $49 audit unlocks the full audit and the PDF. One charge, no subscription. Apply the fixes the same afternoon.
Results in 60 seconds.
Yes — the audit grades each against the right pattern. Cohort launches get scored on countdown clarity, peer dynamics, founder's-cohort framing, and application-vs-enroll friction. Evergreen funnels get scored on the standalone enroll CTA, refund framing, completion-anxiety language, and self-pacing signals. The audit auto-detects from your page copy which model you're running. The fixes are scoped accordingly.
Yes — it's a strong pre-launch tool. Pre-launch pages get graded on H1 specificity, point-of-view signals, founder's-cohort framing ("first 20 students at half price"), and outcome promises that don't depend on grad quotes. The audit will tell you exactly which sections are weak because you don't yet have testimonials, and suggest temporary swaps — your story arc, your beta results, your point of view — that hold the page together until grads start finishing.
The audit reads your price block and calibrates against price-tier conversion patterns. A $99 evergreen course can convert on hero + curriculum + a clear enroll button. A $2000 cohort needs application friction, founder credibility, peer-quality signals, and a different refund frame. The fixes scale: the audit won't recommend you add an application form to a $99 course or a five-step funnel to a high-touch cohort.
Both, separately. The course sales page is one URL; the webinar registration page is another. We have a dedicated webinar audit page for the registration step (where high drop-off happens). For the post-webinar sales page, paste it as a course audit and we'll grade it in that context. Many creators audit both URLs in sequence to find which step is leaking.