“(unknown current hero — generic creator-platform pattern)”
The homepage relies on the brand name to do the value-prop work. But "buy me a coffee" is a metaphor for tipping — it doesn't communicate memberships, extras (digital products), or the business-building side BMC now offers. The platform has outgrown its name, but the hero hasn't.
“A simple page where your audience supports you — one-time tips, monthly memberships, or exclusive extras. 5% fee, instant payouts.”
Names the three revenue streams (tips, memberships, extras), the audience relationship (your audience supports you), and two differentiators (5% fee, instant payouts). Expands the mental model beyond "tip jar."