“(unknown current hero — generic creator-platform pattern)”
The homepage serves two audiences (creators setting up a page and fans looking to support someone) with one hero. Neither audience sees a clear path. Creators comparing Ko-fi to Buy Me a Coffee or Patreon need to see their use case named.
“Get paid for what you create — tips, memberships, and shop sales. 0% platform fee.”
Names the three revenue types (tips, memberships, shop), leads with the creator perspective, and anchors on the fee differentiator. Fans arrive via creator links, not the homepage — the hero should convert creators.