Paste your portfolio home, pricing page, or contact page. We score 12 conversion dimensions against photographer-specific patterns and return three page-referenced fixes you can ship before your next shoot.
Results in 60 seconds.
Most conversion advice was written for software and stores: add a benefit bullet, shorten the form, restate the offer. Photographer sites don't work that way. A visitor isn't comparing feature tables — they're deciding whether you're the person they trust with a day they can't reshoot. That decision runs on your images, your voice, and how quickly they can picture their own wedding or session in your frames. Generic checklists reward text density and CTA volume, then flag your gallery-first layout as "thin" without understanding what a booking inquiry actually needs.
The gap shows up in the specifics. A photographer page can have stunning work and still leak inquiries because the style is unnamed, the investment is hidden, the inquiry form asks for a wedding date before it earns trust, or the whole homepage is one big image with almost no words a visitor — or a search crawler — can read. We score against those real patterns: how fast your niche is clear, whether pricing anchors exist, how much friction sits between "I love this" and "I sent the inquiry," and whether your best proof is visible above the fold.
The homepage is a full-bleed slideshow or masonry grid with a logo and a tiny menu — and little else. Visitors can't tell what you shoot, where, or for whom, and a search crawler sees an image wall with no readable text. Gorgeous work still needs a sentence that says who you are and what you book.
Wedding, brand, family, editorial, documentary, light-and-airy, moody film — a visitor decides in seconds whether your look is theirs. When the page shows range but never names the niche or aesthetic in words, the right client can't confirm the fit fast enough and clicks away to a photographer who says it plainly.
No starting price, no package range, no "investment" section — just "contact for pricing." Serious clients who need to know if you're in budget can't self-qualify, so they either bounce or fill the form only to disappear when the number arrives. A visible starting range filters and converts better than mystery.
A long contact form demanding wedding date, venue, budget, and guest count before you've earned it turns a warm visitor cold. Every extra required field is a reason to close the tab. Photographers lose ready-to-book inquiries at the form step more than anywhere else on the site.
You get the full 12-dimension conversion breakdown scored against photographer patterns, plus a hero rewrite showing your current headline versus a proposed one with the reasoning behind it. You get three CTA variants ranked by likely impact — worded for inquiries, not generic "submit" buttons — and the top five fixes, each with literal copy-paste replacement text you can drop into your site today. Every comment references your page's actual H1, sub-headline, and primary CTA, so nothing is generic. It all arrives as a shareable PDF you can keep or send to whoever manages your site.
Real founders, real fixes
“Landing Doctors identified a few weak sections we had ignored for months. The structural feedback was sharp — exactly the outside perspective we were missing.”
“The audit helped simplify our homepage. Customers seem to understand the product faster now, and we're seeing fewer drop-offs on the product pages.”
Paste your portfolio URL for a free preview in about a minute. The full 12-dimension audit is a one-time $49 — no subscription, no signup to see the preview.
Results in 60 seconds.
Sometimes, and that's often the most useful result. We fetch the visible text of your public page, and if there's under 200 characters to read, the audit aborts cleanly and you are not charged — because with almost no words, neither a visitor nor a search crawler can understand what you book. If that happens, it's your headline: a caption or two of clear copy on an image-heavy homepage is frequently the single highest-impact fix, and we'll tell you exactly where it belongs.
Yes. The audit reads the public HTML of your page regardless of the builder, so Squarespace, Showit, Pixieset, WordPress, and custom sites all work the same way. The one requirement is that the page is publicly reachable — anything behind a client login, a password-protected gallery, or a proofing wall can't be fetched, so paste a URL you can open in a fresh incognito window.
Start with whatever page you send cold traffic to — usually the homepage or a "weddings" landing page. That's where the niche, the proof, and the first call-to-action have to land. If most of your drop-off happens deeper, run a second audit on your pricing or contact page; each audit scores one URL, so pick the page that carries the most booking weight for your work.
It's a one-time $49 charge, no subscription and no signup to see the free preview. You get the full 12-dimension score, a hero rewrite with current-versus-proposed copy and rationale, three CTA variants ranked by impact, and the top five fixes with literal copy-paste replacement text — all referencing your page's real H1, sub-headline, and CTA, delivered as a shareable PDF. The preview in about a minute shows the shape of the findings before you decide.
See how our landing page audit scores every page on 12 conversion factors.