Paste your app's marketing site or pre-install landing page. We grade it against mobile-app patterns — App Store badge placement, screenshot flow, install CTA — and return three fixes referencing your hero, your screenshot strip, your download buttons.
Results in 60 seconds.
Mobile app landing pages have a unique conversion problem: they're trying to convince a visitor to leave the page, switch context to the App Store or Play Store, and complete an install — a 4-tap funnel where each step has its own bounce rate. Generic CRO advice — "add testimonials, simplify the hero" — doesn't account for the platform handoff. The page has to do enough persuasion that the visitor commits to leaving the browser, then arrives at the store ready to install. If your page leads with a long video and buries the App Store badge below the fold, you're losing visitors who were ready to install before they scrolled.
Landing Doctor reads your mobile-app marketing page through an install-funnel lens. We check whether your App Store and Play Store badges are visible above the fold, whether your screenshot strip shows the app's actual UI in the user's context, whether your hero promise matches the App Store description (so re-warmed visitors don't bounce on a mismatch), and whether your social proof shows install counts, ratings, or named press — the signals an installer cares about. The fixes reference your actual page sections.
If your App Store and Play Store badges aren't visible without scrolling, you're losing visitors who arrived intending to install. We flag badge placement, sizing, and whether they appear in the hero or only in the footer.
Stylized iPhone mockups inside fake hands look polished but don't show what the app actually does. Real screenshots in real-context scenarios convert better. We flag whether your screenshot strip shows the app's UI in a way an installer can preview the experience.
If your marketing site promises one outcome and your App Store description promises another, returning visitors bounce. We flag whether your H1 and the first line of your App Store listing tell the same story.
App installers want signal: install count, App Store rating, named press (TechCrunch, Wired, Lifehacker), or a clear category position ("#1 in Productivity"). Generic five-star testimonials from anonymous users don't move them. We grade your proof block against installer-specific signals.
Free preview returns three priority fixes. The $49 audit unlocks the full 12-dimension breakdown — App Store badge placement, screenshot quality, hero clarity, App Store description match, install-count signals, mobile flow (the page itself is being viewed on a phone), and CTA hierarchy — plus a hero rewrite (current vs. proposed copy), three install-CTA variants ranked by expected impact, and the top five fixes with copy-paste replacements. PDF included. Built for consumer apps, B2B mobile apps, and pre-launch waitlist pages on iOS and Android.
Real founders, real fixes
“Simple suggestions, but they made the website cleaner and easier to navigate. Sometimes the simplest changes are the ones you can't see yourself.”
“The messaging advice was useful. We still need more testing, but first results look better — clearer hero copy bumped our trial signups by a noticeable margin.”
Free preview now. $49 audit unlocks the full audit, hero rewrite, and PDF — no subscription, one charge, ship before your next campaign.
Results in 60 seconds.
Your marketing site (the URL you'd put on a billboard or in an ad). The App Store and Play Store listings are graded by the platforms themselves and audit differently. Most install drop-off happens on the marketing site before the platform handoff, so that's where Landing Doctor delivers the most value. We do check whether your marketing site's hero matches the typical App Store description shape, since mismatches cost installs.
Yes — the audit detects which platforms your page links to and grades accordingly. iOS-only pages get scored on the visibility of the App Store badge, the hero promise, and the iPhone-specific screenshot strip. We won't recommend you add a Play Store badge if your app isn't on Android. We will flag if your page mentions "download our app" without specifying the platform — that's a small but common conversion leak.
Yes — pre-launch pages get a specific pattern. Without install badges, the audit grades the waitlist signup form, the founder's-cohort framing, the screenshot teases, and the launch-date promise. The fixes prioritize H1 specificity, point-of-view signals (your take on the category), and the form's friction. Pre-launch pages often have the highest leverage because every fix compounds when traffic ramps for launch day.
It grades whether the hero video is helping or hurting — autoplay-with-sound (almost always hurting), file weight slowing first paint, controls hidden, no fallback poster image. The audit can't watch the video itself, but it grades the surrounding context: is your H1 visible behind the video, can a visitor still install without watching, does the video appear above the App Store badge (a common mistake). Most apps over-rely on video; the audit will flag that.