Landing Doctor

Real estate landing page audit that finds your trust gap

Paste your agent landing page or listing page. We grade it against real-estate patterns — local proof, valuation CTA, buyer/seller intent — and return three fixes referencing your hero, your bio, your contact line.

Results in 60 seconds.

Free preview · ~1 minute · No signupSample report
WHY REAL ESTATE PAGES NEED LOCAL PROOF

Trust is local before it's anything else

Real estate landing pages have to do something most pages don't: convince a buyer or seller that you specifically know their market — their school district, their HOA, their two-bedroom-bungalow comp — better than the agent down the street. Generic CRO advice — "add testimonials, simplify the form" — misses the point. Real estate buyers and sellers don't compare you against a national platform; they compare you against the agent who sold their neighbor's house. If your page leads with a national-template promise ("sell faster, buy smarter"), you sound like every other Zillow result and the visitor scrolls.

Landing Doctor reads your real estate page the way a local prospect does. We check whether your H1 names a specific market or neighborhood, whether your social proof shows local sold listings (not generic five-star reviews), whether your home-valuation CTA is a friction-light hook or a black-hole form, and whether your bio establishes local authority — years in market, verified comp data, neighborhood-specific knowledge. The fixes reference your actual page elements — your hero photo, your sold-list grid, your contact form.

COMMON REAL ESTATE LEAKS

Where real estate pages lose local trust

01

Your H1 names no specific market

"Buy and sell with confidence" is a national-template line. "Selling Park Slope brownstones for 11 years" is a local-trust line. We flag whether your H1 names a neighborhood, a market, or a buyer-type — or stays in generic real-estate boilerplate.

02

Social proof is five-star reviews, not sold comps

Buyers and sellers want to see homes sold, not stars. A grid of recent sold listings — address, price, days-on-market — converts better than a Zillow review wall. We flag whether your proof block shows local outcomes or generic ratings.

03

Home-valuation CTA is a long form upfront

If your CTA is "Get your home value" but the form asks for 11 fields before any signal of value, sellers bail. A two-step flow — address first, contact later — typically doubles completions. We grade your form's friction against the value it's promising.

04

Page mixes buyer and seller intent without separating

If your homepage tries to convert both buyers and sellers in one hero, neither feels addressed. We flag whether your page splits intent (separate sections, separate CTAs) or muddles the message into a generic "work with me" pitch that converts neither side.

INSIDE THE $49 AUDIT

A real-estate audit calibrated for local trust

Free preview returns three priority fixes. The $49 audit unlocks the full 12-dimension breakdown — H1 local specificity, sold-listing density, valuation-CTA friction, intent separation, mobile flow, bio authority, social proof structure — plus a hero rewrite (current vs. proposed copy), three CTA variants ranked by expected impact, and the top five fixes with copy-paste replacements. PDF included for handoff to your web designer or marketing assistant. Calibrated for solo agents, teams, and brokerage landing pages on platforms like Real Geeks, Sierra, BoomTown, Squarespace, and custom WordPress.

Real founders, real fixes

Not everything applied to our business, but several recommendations were genuinely helpful. Would have liked more fitness-specific examples.
Jake Wilson
Jake Wilson
Gym Owner · North Core
Landing Doctors nos ayudó a entender por qué la página se veía bonita pero no convertía bien. Cambiamos la estructura, el mensaje principal y varios bloques importantes. Todo se siente mucho más claro y profesional…
Laura Jiménez
Laura Jiménez
Marketing Manager · Casa Verde

Audit your agent page in under a minute

Free preview now. $49 audit unlocks the full audit and the PDF — one charge, no subscription, no add-on fees.

Results in 60 seconds.

REAL-ESTATE-SPECIFIC ANSWERS

Real estate audit FAQ

Does the audit understand the difference between buyer and seller pages?

Yes — the audit detects intent from your page copy and grades against the right pattern. Buyer pages get scored on neighborhood-guide quality, search-CTA friction, and listing-feed integration. Seller pages get scored on home-valuation CTA framing, sold-comp visibility, and seller-specific bio authority. If your page tries to convert both in one hero (a common failure), the audit will flag it as the highest-impact fix and recommend separation.

Can it audit my Real Geeks, Sierra Interactive, or BoomTown site?

Yes — Landing Doctor reads the rendered HTML. Real Geeks, Sierra, BoomTown, kvCORE, Squarespace, custom WordPress, and IDX-integrated sites all work the same way. The audit grades the customer-facing page, not the platform. Public landing pages are fully supported; pages behind a registered-user wall (some MLS-gated portals) won't be reachable, but those aren't the conversion-critical pages anyway.

Will the audit help my listing-specific pages, not just my agent page?

Listing pages are graded against patterns specific to single-property landings — hero photography, gallery flow, neighborhood-context section, schools/comps integration, agent-contact CTA. The audit calibrates for whether the page is a luxury listing (which converts on aspiration and discretion) versus a starter-home listing (which converts on price clarity, days-on-market, and tour scheduling). Audit a hero listing first, then your agent page; the fixes will compound.

I'm in a small market. Does the audit understand local positioning?

The audit grades the specificity of your local positioning — whether your H1 names your market by name, whether your sold list shows the kind of homes the searcher is looking for, whether your bio mentions years-in-market and neighborhood specifics. It doesn't have a database of your specific market, but it grades whether your page commits to it. Small-market agents often get the highest lift from sharper local positioning.

Compare alternatives

How Landing Doctor compares